diff --git a/addons/web/static/src/core/name_service.js b/addons/web/static/src/core/name_service.js
new file mode 100644
index 00000000000..615c17d5050
--- /dev/null
+++ b/addons/web/static/src/core/name_service.js
@@ -0,0 +1,101 @@
+/** @odoo-module **/
+
+import { registry } from "@web/core/registry";
+import { unique, zip } from "@web/core/utils/arrays";
+import { Deferred } from "@web/core/utils/concurrency";
+
+export const ERROR_INACCESSIBLE_OR_MISSING = Symbol("INACCESSIBLE OR MISSING RECORD ID");
+
+function isId(val) {
+    return Number.isInteger(val) && val >= 1;
+}
+
+/**
+ * @typedef {Record<string, (string|ERROR_INACCESSIBLE_OR_MISSING)>} DisplayNames
+ */
+
+export const nameService = {
+    dependencies: ["orm"],
+    async: ["loadDisplayNames"],
+    start(env, { orm }) {
+        let cache = {};
+        const batches = {};
+
+        function clearCache() {
+            cache = {};
+        }
+
+        env.bus.addEventListener("ACTION_MANAGER:UPDATE", clearCache);
+
+        function getMapping(resModel) {
+            if (!cache[resModel]) {
+                cache[resModel] = {};
+            }
+            return cache[resModel];
+        }
+
+        /**
+         * @param {string} resModel valid resModel name
+         * @param {DisplayNames} displayNames
+         */
+        function addDisplayNames(resModel, displayNames) {
+            const mapping = getMapping(resModel);
+            for (const resId in displayNames) {
+                mapping[resId] = new Deferred();
+                mapping[resId].resolve(displayNames[resId]);
+            }
+        }
+
+        /**
+         * @param {string} resModel valid resModel name
+         * @param {number[]} resIds valid ids
+         * @returns {Promise<DisplayNames>}
+         */
+        async function loadDisplayNames(resModel, resIds) {
+            const mapping = getMapping(resModel);
+            const proms = [];
+            const resIdsToFetch = [];
+            for (const resId of unique(resIds)) {
+                if (!isId(resId)) {
+                    throw new Error(`Invalid ID: ${resId}`);
+                }
+                if (!(resId in mapping)) {
+                    mapping[resId] = new Deferred();
+                    resIdsToFetch.push(resId);
+                }
+                proms.push(mapping[resId]);
+            }
+            if (resIdsToFetch.length) {
+                if (batches[resModel]) {
+                    batches[resModel].push(...resIdsToFetch);
+                } else {
+                    batches[resModel] = resIdsToFetch;
+                    await Promise.resolve();
+                    const idsInBatch = unique(batches[resModel]);
+                    delete batches[resModel];
+
+                    orm.silent
+                        .webSearchRead(resModel, [["id", "in", idsInBatch]], ["display_name"])
+                        .then(({ records }) => {
+                            const displayNames = Object.fromEntries(
+                                records.map((rec) => [rec.id, rec.display_name])
+                            );
+                            for (const resId of idsInBatch) {
+                                mapping[resId].resolve(
+                                    resId in displayNames
+                                        ? displayNames[resId]
+                                        : ERROR_INACCESSIBLE_OR_MISSING
+                                );
+                            }
+                        });
+                }
+            }
+            const names = await Promise.all(proms);
+            return Object.fromEntries(zip(resIds, names));
+        }
+
+        return { addDisplayNames, clearCache, loadDisplayNames };
+    },
+};
+
+registry.category("services").add("name", nameService);
diff --git a/addons/web/static/tests/core/name_service_tests.js b/addons/web/static/tests/core/name_service_tests.js
new file mode 100644
index 00000000000..b439c14413a
--- /dev/null
+++ b/addons/web/static/tests/core/name_service_tests.js
@@ -0,0 +1,142 @@
+/** @odoo-module **/
+
+import { ERROR_INACCESSIBLE_OR_MISSING, nameService } from "@web/core/name_service";
+import { makeTestEnv } from "@web/../tests/helpers/mock_env";
+import { registry } from "@web/core/registry";
+
+const serviceRegistry = registry.category("services");
+
+let serverData;
+QUnit.module("Name Service", {
+    async beforeEach() {
+        serverData = {
+            models: {
+                dev: {
+                    fields: {},
+                    records: [
+                        { id: 1, display_name: "Julien" },
+                        { id: 2, display_name: "Pierre" },
+                    ],
+                },
+            },
+        };
+        serviceRegistry.add("name", nameService);
+    },
+});
+
+QUnit.test("single loadDisplayNames", async (assert) => {
+    const env = await makeTestEnv({ serverData });
+    const displayNames = await env.services.name.loadDisplayNames("dev", [1, 2]);
+    assert.deepEqual(displayNames, { 1: "Julien", 2: "Pierre" });
+});
+
+QUnit.test("loadDisplayNames is done in silent mode", async (assert) => {
+    assert.expect(2);
+    const env = await makeTestEnv({ serverData });
+    env.bus.addEventListener("RPC:REQUEST", (ev) => {
+        const silent = ev.detail.settings.silent;
+        assert.step("RPC:REQUEST" + (silent ? " (silent)" : ""));
+    });
+    await env.services.name.loadDisplayNames("dev", [1]);
+    assert.verifySteps(["RPC:REQUEST (silent)"]);
+});
+
+QUnit.test("single loadDisplayNames following addDisplayNames", async (assert) => {
+    const mockRPC = (_, { method }) => {
+        assert.step(method);
+    };
+    const env = await makeTestEnv({ serverData, mockRPC });
+    env.services.name.addDisplayNames("dev", { 1: "JUM", 2: "PIPU" });
+    const displayNames = await env.services.name.loadDisplayNames("dev", [1, 2]);
+    assert.deepEqual(displayNames, { 1: "JUM", 2: "PIPU" });
+    assert.verifySteps([]);
+});
+
+QUnit.test("single loadDisplayNames following addDisplayNames (2)", async (assert) => {
+    const mockRPC = (_, { kwargs, method }) => {
+        assert.step(method);
+        const ids = kwargs.domain[0][2];
+        assert.step(`id(s): ${ids.join(", ")}`);
+    };
+    const env = await makeTestEnv({ serverData, mockRPC });
+    env.services.name.addDisplayNames("dev", { 1: "JUM" });
+    const displayNames = await env.services.name.loadDisplayNames("dev", [1, 2]);
+    assert.deepEqual(displayNames, { 1: "JUM", 2: "Pierre" });
+    assert.verifySteps(["web_search_read", "id(s): 2"]);
+});
+
+QUnit.test("loadDisplayNames in batch", async (assert) => {
+    const mockRPC = (_, { kwargs, method }) => {
+        assert.step(method);
+        const ids = kwargs.domain[0][2];
+        assert.step(`id(s): ${ids.join(", ")}`);
+    };
+    const env = await makeTestEnv({ serverData, mockRPC });
+    const prom1 = env.services.name.loadDisplayNames("dev", [1]);
+    assert.verifySteps([]);
+    const prom2 = env.services.name.loadDisplayNames("dev", [2]);
+    assert.verifySteps([]);
+    const [displayNames1, displayNames2] = await Promise.all([prom1, prom2]);
+    assert.deepEqual(displayNames1, { 1: "Julien" });
+    assert.deepEqual(displayNames2, { 2: "Pierre" });
+    assert.verifySteps(["web_search_read", "id(s): 1, 2"]);
+});
+
+QUnit.test("loadDisplayNames on different models", async (assert) => {
+    serverData.models.PO = {
+        fields: {},
+        records: [{ id: 1, display_name: "Damien" }],
+    };
+    const mockRPC = (_, { kwargs, method, model }) => {
+        assert.step(method);
+        assert.step(model);
+        const ids = kwargs.domain[0][2];
+        assert.step(`id(s): ${ids.join(", ")}`);
+    };
+    const env = await makeTestEnv({ serverData, mockRPC });
+    const prom1 = env.services.name.loadDisplayNames("dev", [1]);
+    assert.verifySteps([]);
+    const prom2 = env.services.name.loadDisplayNames("PO", [1]);
+    assert.verifySteps([]);
+    const [displayNames1, displayNames2] = await Promise.all([prom1, prom2]);
+    assert.deepEqual(displayNames1, { 1: "Julien" });
+    assert.deepEqual(displayNames2, { 1: "Damien" });
+    assert.verifySteps(["web_search_read", "dev", "id(s): 1", "web_search_read", "PO", "id(s): 1"]);
+});
+
+QUnit.test("invalid id", async (assert) => {
+    assert.expect(1);
+    const env = await makeTestEnv({ serverData });
+    try {
+        await env.services.name.loadDisplayNames("dev", ["a"]);
+    } catch (e) {
+        assert.strictEqual(e.message, "Invalid ID: a");
+    }
+});
+
+QUnit.test("inaccessible or missing id", async (assert) => {
+    const mockRPC = (_, { method }) => {
+        assert.step(method);
+    };
+    const env = await makeTestEnv({ serverData, mockRPC });
+    const displayNames = await env.services.name.loadDisplayNames("dev", [3]);
+    assert.deepEqual(displayNames, { 3: ERROR_INACCESSIBLE_OR_MISSING });
+    assert.verifySteps(["web_search_read"]);
+});
+
+QUnit.test("batch + inaccessible/missing", async (assert) => {
+    const mockRPC = (_, { method, kwargs }) => {
+        assert.step(method);
+        const ids = kwargs.domain[0][2];
+        assert.step(`id(s): ${ids.join(", ")}`);
+    };
+    const env = await makeTestEnv({ serverData, mockRPC });
+    const prom1 = env.services.name.loadDisplayNames("dev", [1, 3]);
+    assert.verifySteps([]);
+    const prom2 = env.services.name.loadDisplayNames("dev", [2, 4]);
+    assert.verifySteps([]);
+    const [displayNames1, displayNames2] = await Promise.all([prom1, prom2]);
+    assert.deepEqual(displayNames1, { 1: "Julien", 3: ERROR_INACCESSIBLE_OR_MISSING });
+    assert.deepEqual(displayNames2, { 2: "Pierre", 4: ERROR_INACCESSIBLE_OR_MISSING });
+    assert.verifySteps(["web_search_read", "id(s): 1, 3, 2, 4"]);
+});
diff --git a/addons/web/tooling/types/services.d.ts b/addons/web/tooling/types/services.d.ts
index ad6df81dbac..bbf4c2a99b3 100644
--- a/addons/web/tooling/types/services.d.ts
+++ b/addons/web/tooling/types/services.d.ts
@@ -9,6 +9,7 @@ declare module "services" {
     import { hotkeyService } from "@web/core/hotkeys/hotkey_service";
     import { httpService } from "@web/core/network/http_service";
     import { menuService } from "@web/webclient/menus/menu_service";
+    import { nameService } from "@web/core/name_service";
     import { notificationService } from "@web/core/notifications/notification_service";
     import { ormService } from "@web/core/orm_service";
     import { popoverService } from "@web/core/popover/popover_service";
@@ -30,6 +31,7 @@ declare module "services" {
         hotkey: ReturnType<typeof hotkeyService.start>;
         http: ReturnType<typeof httpService.start>;
         menu: Awaited<ReturnType<typeof menuService.start>>;
+        name: ReturnType<typeof nameService.start>;
         notification: ReturnType<typeof notificationService.start>;
         orm: ReturnType<typeof ormService.start>;
         popover: ReturnType<typeof popoverService.start>;