diff --git a/addons/web_editor/static/src/js/widgets.js b/addons/web_editor/static/src/js/widgets.js
index dc347c61690..a3a990a7baf 100644
--- a/addons/web_editor/static/src/js/widgets.js
+++ b/addons/web_editor/static/src/js/widgets.js
@@ -390,7 +390,7 @@ var ImageDialog = Widget.extend({
             $form.find('.well > span').remove();
             $form.find('.well > div').show();
             _.each(attachments, function (record) {
-                record.src = record.url || '/web/image/' + record.id;
+                record.src = record.url || _.str.sprintf('/web/image/%s/%s', record.id, encodeURI(record.name)); // Name is added for SEO purposes
                 record.is_document = !(/gif|jpe|jpg|png/.test(record.mimetype));
             });
             if (error || !attachments.length) {
@@ -447,7 +447,7 @@ var ImageDialog = Widget.extend({
             return (r.url || r.id);
         });
         _.each(this.records, function (record) {
-            record.src = record.url || '/web/image/' + record.id;
+            record.src = record.url || _.str.sprintf('/web/image/%s/%s', record.id, encodeURI(record.name)); // Name is added for SEO purposes
             record.is_document = !(/gif|jpe|jpg|png/.test(record.mimetype));
         });
         this.display_attachments();