diff --git a/addons/web/static/src/views/list/list_controller.xml b/addons/web/static/src/views/list/list_controller.xml
index ec1abdd8f9b..321acc1b399 100644
--- a/addons/web/static/src/views/list/list_controller.xml
+++ b/addons/web/static/src/views/list/list_controller.xml
@@ -47,26 +47,26 @@
                         Create
                     </button>
                 </t>
-                <t t-if="nbTotal and !nbSelected and activeActions.exportXlsx and isExportEnable and !env.isSmall">
-                    <button type="button" class="btn btn-secondary fa fa-download o_list_export_xlsx" data-tooltip="Export All" aria-label="Export All" t-on-click="onDirectExportData"/>
-                </t>
-            </t>
-            <t t-if="nbSelected">
                 <t t-foreach="archInfo.headerButtons" t-as="button" t-key="button.id">
                     <ListViewHeaderButton
+                        t-if="nbSelected || (button.display === 'always')"
                         list="model.root"
+                        className="button.className"
                         clickParams="button.clickParams"
-                        defaultRank="button.defaultRank"
+                        defaultRank="'btn-secondary'"
                         domain="props.domain"
                         icon="button.icon"
                         string="button.string"
                         title="button.title"
                     />
                 </t>
-                <t t-if="!env.isSmall">
-                    <t t-call="web.ListView.Selection"/>
+                <t t-if="nbTotal and !nbSelected and activeActions.exportXlsx and isExportEnable and !env.isSmall">
+                    <button type="button" class="btn btn-secondary fa fa-download o_list_export_xlsx" data-tooltip="Export All" aria-label="Export All" t-on-click="onDirectExportData"/>
                 </t>
             </t>
+            <t t-if="!env.isSmall and nbSelected">
+                <t t-call="web.ListView.Selection"/>
+            </t>
         </div>
     </t>
 
diff --git a/addons/web/static/src/views/utils.js b/addons/web/static/src/views/utils.js
index 48ff29a674b..6d832e25f63 100644
--- a/addons/web/static/src/views/utils.js
+++ b/addons/web/static/src/views/utils.js
@@ -208,6 +208,7 @@ export function processButton(node) {
         string: node.getAttribute("string") || undefined,
         options: JSON.parse(node.getAttribute("options") || "{}"),
         modifiers: JSON.parse(node.getAttribute("modifiers") || "{}"),
+        display: node.getAttribute("display") || "selection",
         clickParams: {
             close: archParseBoolean(node.getAttribute("close"), false),
             context: node.getAttribute("context") || "{}",
diff --git a/addons/web/static/tests/views/list_view_tests.js b/addons/web/static/tests/views/list_view_tests.js
index 4456778a6bd..3c55c5d0c09 100644
--- a/addons/web/static/tests/views/list_view_tests.js
+++ b/addons/web/static/tests/views/list_view_tests.js
@@ -810,7 +810,7 @@ QUnit.module("Views", (hooks) => {
         );
         cpButtons = getButtons(target);
         assert.containsOnce(cpButtons[0], 'button[name="x"]');
-        assert.hasClass(cpButtons[0].querySelector('button[name="x"]'), "btn btn-secondary");
+        assert.hasClass(cpButtons[0].querySelector('button[name="x"]'), "btn btn-secondary plaf");
         assert.containsOnce(cpButtons[0], ".o_list_selection_box");
         assert.strictEqual(
             cpButtons[0].querySelector('button[name="x"]').nextElementSibling,
@@ -827,6 +827,54 @@ QUnit.module("Views", (hooks) => {
         assert.containsNone(cpButtons[0], 'button[name="y"]');
     });
 
+    QUnit.test(
+        "list view: action button in controlPanel with display='always'",
+        async function (assert) {
+            await makeView({
+                type: "list",
+                resModel: "foo",
+                serverData,
+                arch: `
+                <tree>
+                    <header>
+                        <button name="display" type="object" class="display" string="display" display="always"/>
+                        <button name="default-selection" type="object" class="default-selection" string="default-selection"/>
+                    </header>
+                    <field name="foo" />
+                </tree>`,
+            });
+            let cpButtons = getButtons(target)[0];
+            assert.deepEqual(
+                [...cpButtons.querySelectorAll("button")].map((button) =>
+                    button.textContent.trim()
+                ),
+                ["Create", "display", ""]
+            );
+
+            await click(
+                target.querySelector('.o_data_row .o_list_record_selector input[type="checkbox"]')
+            );
+            cpButtons = getButtons(target)[0];
+            assert.deepEqual(
+                [...cpButtons.querySelectorAll("button")].map((button) =>
+                    button.textContent.trim()
+                ),
+                ["Create", "display", "default-selection"]
+            );
+
+            await click(
+                target.querySelector('.o_data_row .o_list_record_selector input[type="checkbox"]')
+            );
+            cpButtons = getButtons(target)[0];
+            assert.deepEqual(
+                [...cpButtons.querySelectorAll("button")].map((button) =>
+                    button.textContent.trim()
+                ),
+                ["Create", "display", ""]
+            );
+        }
+    );
+
     QUnit.test(
         "list view: action button executes action on click: buttons are disabled and re-enabled",
         async function (assert) {
diff --git a/odoo/addons/base/rng/common.rng b/odoo/addons/base/rng/common.rng
index eb6073252bb..af9db2ae9f0 100644
--- a/odoo/addons/base/rng/common.rng
+++ b/odoo/addons/base/rng/common.rng
@@ -360,6 +360,7 @@
             <rng:optional><rng:attribute name="title"/></rng:optional>
             <rng:optional><rng:attribute name="aria-label"/></rng:optional>
             <rng:optional><rng:attribute name="aria-pressed"/></rng:optional>
+            <rng:optional><rng:attribute name="display"/></rng:optional>
             <rng:zeroOrMore>
                 <rng:choice>
                     <rng:ref name="field" />