diff --git a/addons/mass_mailing/__openerp__.py b/addons/mass_mailing/__openerp__.py index db7ac54263a..b8ca21c60d7 100644 --- a/addons/mass_mailing/__openerp__.py +++ b/addons/mass_mailing/__openerp__.py @@ -21,7 +21,11 @@ { 'name': 'Mass Mailing Campaigns', - 'description': """TODO""", + 'description': """ +Easily send mass mailing to your leads, opportunities or customers. Track +marketing campaigns performance to improve conversion rates. Design +professional emails and reuse templates in a few clicks. + """, 'version': '1.0', 'author': 'OpenERP', 'website': 'http://www.openerp.com', diff --git a/addons/mass_mailing/static/description/app_crm.png b/addons/mass_mailing/static/description/app_crm.png new file mode 100644 index 00000000000..e20c44836ba Binary files /dev/null and b/addons/mass_mailing/static/description/app_crm.png differ diff --git a/addons/mass_mailing/static/description/app_marketing_campaign.png b/addons/mass_mailing/static/description/app_marketing_campaign.png new file mode 100644 index 00000000000..f7662587969 Binary files /dev/null and b/addons/mass_mailing/static/description/app_marketing_campaign.png differ diff --git a/addons/mass_mailing/static/description/app_website_crm.png b/addons/mass_mailing/static/description/app_website_crm.png new file mode 100644 index 00000000000..7f19f68db61 Binary files /dev/null and b/addons/mass_mailing/static/description/app_website_crm.png differ diff --git a/addons/mass_mailing/static/description/icon.png b/addons/mass_mailing/static/description/icon.png new file mode 100644 index 00000000000..6ef68f30952 Binary files /dev/null and b/addons/mass_mailing/static/description/icon.png differ diff --git a/addons/mass_mailing/static/description/index.html b/addons/mass_mailing/static/description/index.html new file mode 100644 index 00000000000..49f4d99e80f --- /dev/null +++ b/addons/mass_mailing/static/description/index.html @@ -0,0 +1,227 @@ +
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Mass Mailing Made Easy

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Design, Send, Track Emails

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+Easily send mass mailing to your leads, opportunities or customers. Track +marketing campaigns performance to improve conversion rates. Design +professional emails and reuse templates in a few clicks. +

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Send Professional Emails

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+Import database of prospects or filter on +existing leads, opportunities and customers in just a few clicks. +

+Define email templates to reuse content or specific design for your newsletter. +Setup several email servers with their own IP/domain to optimise opening rates. +

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Organize Marketing Campaigns

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Design, Send, Track by Campaigns

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+ Get real time statistics on campaigns performance to improve your + conversion rate. Track mails sent, received, opened and + answered. +

+ Easily manage your marketing campaigns, discussion groups, + leads and opportunities in one simple and powerful platform. +

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Integrated with OpenERP Apps

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+Get access to mass mailing features from every OpenERP app to improve +the way your users communicate. +

+Send template of emails from CRM opportunities, select leads based on +marketing segments, send jobs offers and automate answers to applicants, reuse +email template in the lead automation marketing campaigns. +

+Answers to your emails appears automatically in the history of every document with the +social network module. +

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Clean Your Lead Database

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Handle bounce and conversion rates

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+ Get a clean lead database that improves over the time using the + performance of your mails. OpenERP handle bounce mails + efficiently, flag erroneous leads accordingly and gives you + statistics on the quality of your leads. +

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One click emails send

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Select any documents, send emails

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+The marketing department will love working on campaigns. But you can also +give a one click mass mailing facility to all others users on their own +prospects or documents. +

+Select a few documents (e.g. leads, support tickets, suppliers, applicants, +...) and send emails to their contacts in one click, reusing existing emails +templates. +

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Follow-up On Answers

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Communicate efficiently with prospects

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+The chatter feature enables you to communicate faster and more efficiently with +your customer. Get documents created automatically (leads, opportunities, +tasks, ...) based on answers to your mass mailing campaigns Follow the +discussion directly on the business documents within OpenERP or via email. +

+Get all the negotiations and discussions attached to the right document +and relevent managers notified on specific events. +

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Campaigns Dashboard

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Analyse the performance of your campaigns

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+Get the insights you need to make smarter marketing campaign. Track statistics +per campaign: bounce rates, sent mails, best content, etc. The clear dashboards +gives you a direct overview of your campaign performance. +

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Fully Integrated With Others Apps

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Efficient mailing for every users

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Lead Automation

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+ Define automated actions (e.g. ask a salesperson to call, send + an email, ...) based on triggers (no activity since 20 days, + answered a promotional email, etc.) +

+ Optimize campaigns from lead to close, on every channel. Make + smarter decisions about where to invest and show the impact of + your marketing activities on your company's bottom line. +

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Website Forms

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+ Integrate a contact form in your website easily. Forms + submissions create leads automatically in OpenERP CRM. Leads + can be used in marketing campaigns. +

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CRM

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+Manage your sales funnel with no effort. Attract leads, follow-up on phone +calls and meetings. Analyse the quality of your leads to make informed +decisions and save time by integrating emails directly into the application. +

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+ diff --git a/addons/mass_mailing/static/description/mass_mailing_campaign.png b/addons/mass_mailing/static/description/mass_mailing_campaign.png new file mode 100644 index 00000000000..961e25a5f19 Binary files /dev/null and b/addons/mass_mailing/static/description/mass_mailing_campaign.png differ diff --git a/addons/mass_mailing/static/description/mass_mailing_composer.png b/addons/mass_mailing/static/description/mass_mailing_composer.png new file mode 100644 index 00000000000..64f8996ec63 Binary files /dev/null and b/addons/mass_mailing/static/description/mass_mailing_composer.png differ diff --git a/addons/mass_mailing/static/description/mass_mailing_dashboard.png b/addons/mass_mailing/static/description/mass_mailing_dashboard.png new file mode 100644 index 00000000000..8f1ff1e95fe Binary files /dev/null and b/addons/mass_mailing/static/description/mass_mailing_dashboard.png differ diff --git a/addons/mass_mailing/static/description/mass_mailing_history.png b/addons/mass_mailing/static/description/mass_mailing_history.png new file mode 100644 index 00000000000..483e5eec09b Binary files /dev/null and b/addons/mass_mailing/static/description/mass_mailing_history.png differ diff --git a/addons/mass_mailing/static/description/mass_mailing_mailing.png b/addons/mass_mailing/static/description/mass_mailing_mailing.png new file mode 100644 index 00000000000..1bed96aed81 Binary files /dev/null and b/addons/mass_mailing/static/description/mass_mailing_mailing.png differ diff --git a/addons/mass_mailing/static/description/mass_mailing_tasks.png b/addons/mass_mailing/static/description/mass_mailing_tasks.png new file mode 100644 index 00000000000..418eebe4ab8 Binary files /dev/null and b/addons/mass_mailing/static/description/mass_mailing_tasks.png differ