diff --git a/addons/account/report/account_invoice_report_view.xml b/addons/account/report/account_invoice_report_view.xml
index c2788f27c49..11ea2253821 100644
--- a/addons/account/report/account_invoice_report_view.xml
+++ b/addons/account/report/account_invoice_report_view.xml
@@ -117,7 +117,10 @@
                     <filter string="Status" name="status" context="{'group_by':'state'}"/>
                     <filter string="Company" name="company" context="{'group_by':'company_id'}" groups="base.group_multi_company"/>
                     <separator orientation="vertical" />
-                    <filter string="Date" name="invoice_date" context="{'group_by':'invoice_date'}"/>
+                    <filter string="Date" name="invoice_date" context="{'group_by':'invoice_date'}"
+                            invisible="context.get('invoice_report_view_hide_invoice_date')"/>
+                    <filter string="Date" name="group_by_invoice_date_week" context="{'group_by':'invoice_date:week'}"
+                            invisible="not context.get('invoice_report_view_hide_invoice_date')"/>
                     <filter string="Due Date" name="duemonth" context="{'group_by':'invoice_date_due:month'}"/>
                 </group>
             </search>
diff --git a/addons/crm/views/crm_lead_views.xml b/addons/crm/views/crm_lead_views.xml
index c17c07d0c58..e0cece23871 100644
--- a/addons/crm/views/crm_lead_views.xml
+++ b/addons/crm/views/crm_lead_views.xml
@@ -998,7 +998,10 @@
                         <filter string="Medium" name="medium" domain="[]" context="{'group_by':'medium_id'}"/>
                         <filter string="Source" name="source" domain="[]" context="{'group_by':'source_id'}"/>
                         <separator orientation="vertical" />
-                        <filter string="Creation Date" context="{'group_by':'create_date:month'}" name="month"/>
+                        <filter string="Creation Date" name="month" context="{'group_by':'create_date:month'}"
+                                invisible="context.get('crm_lead_view_hide_month')"/>
+                        <filter string="Creation Date" name="group_by_create_date_day" context="{'group_by':'create_date:day'}"
+                                invisible="not context.get('crm_lead_view_hide_month')"/>
                         <filter string="Conversion Date" name="date_conversion" context="{'group_by': 'date_conversion'}" groups="crm.group_use_lead"/>
                         <filter string="Expected Closing" name="date_deadline" context="{'group_by':'date_deadline'}"/>
                         <filter string="Closed Date" name="date_closed" context="{'group_by':'date_closed'}"/>
diff --git a/addons/mass_mailing/models/mailing.py b/addons/mass_mailing/models/mailing.py
index 0956945843a..12460592403 100644
--- a/addons/mass_mailing/models/mailing.py
+++ b/addons/mass_mailing/models/mailing.py
@@ -11,6 +11,7 @@ import threading
 import werkzeug.urls
 from ast import literal_eval
 from dateutil.relativedelta import relativedelta
+from markupsafe import Markup
 from werkzeug.urls import url_join
 
 from odoo import api, fields, models, tools, _
@@ -544,12 +545,19 @@ class MassMailing(models.Model):
 
     def action_view_clicked(self):
         model_name = self.env['ir.model']._get('link.tracker').display_name
+        recipient = self.env['ir.model']._get(self.mailing_model_real).display_name
+        helper_header = _("No %s clicked your mailing yet!", recipient)
+        helper_message = _("Link Trackers will measure how many times each link is clicked as well as "
+                           "the proportion of %s who clicked at least once in your mailing.", recipient)
         return {
             'name': model_name,
             'type': 'ir.actions.act_window',
             'view_mode': 'tree',
             'res_model': 'link.tracker',
             'domain': [('mass_mailing_id.id', '=', self.id)],
+            'help': Markup('<p class="o_view_nocontent_smiling_face">%s</p><p>%s</p>') % (
+                helper_header, helper_message,
+            ),
             'context': dict(self._context, create=False)
         }
 
@@ -566,28 +574,45 @@ class MassMailing(models.Model):
         return self._action_view_documents_filtered('delivered')
 
     def _action_view_documents_filtered(self, view_filter):
-        if view_filter in ('reply', 'bounce'):
+        model_name = self.env['ir.model']._get(self.mailing_model_real).display_name
+        helper_header = None
+        helper_message = None
+        if view_filter == 'reply':
             found_traces = self.mailing_trace_ids.filtered(lambda trace: trace.trace_status == view_filter)
+            helper_header = _("No %s replied to your mailing yet!", model_name)
+            helper_message = _("To track how many replies this mailing gets, make sure "
+                               "its reply-to address belongs to this database.")
+        elif view_filter == 'bounce':
+            found_traces = self.mailing_trace_ids.filtered(lambda trace: trace.trace_status == view_filter)
+            helper_header = _("No %s address bounced yet!", model_name)
+            helper_message = _("Bounce happens when a mailing cannot be delivered (fake address, "
+                               "server issues, ...). Check each record to see what went wrong.")
         elif view_filter == 'open':
             found_traces = self.mailing_trace_ids.filtered(lambda trace: trace.trace_status in ('open', 'reply'))
-        elif view_filter == 'click':
-            found_traces = self.mailing_trace_ids.filtered(lambda trace: trace.links_click_datetime)
+            helper_header = _("No %s opened your mailing yet!", model_name)
+            helper_message = _("Come back once your mailing has been sent to track who opened your mailing.")
         elif view_filter == 'delivered':
             found_traces = self.mailing_trace_ids.filtered(lambda trace: trace.trace_status in ('sent', 'open', 'reply'))
+            helper_header = _("No %s received your mailing yet!", model_name)
+            helper_message = _("Wait until your mailing has been sent to check how many recipients you managed to reach.")
         elif view_filter == 'sent':
             found_traces = self.mailing_trace_ids.filtered(lambda trace: trace.sent_datetime)
         else:
             found_traces = self.env['mailing.trace']
         res_ids = found_traces.mapped('res_id')
-        model_name = self.env['ir.model']._get(self.mailing_model_real).display_name
-        return {
+        action = {
             'name': model_name,
             'type': 'ir.actions.act_window',
             'view_mode': 'tree',
             'res_model': self.mailing_model_real,
             'domain': [('id', 'in', res_ids)],
-            'context': dict(self._context, create=False)
+            'context': dict(self._context, create=False),
         }
+        if helper_header and helper_message:
+            action['help'] = Markup('<p class="o_view_nocontent_smiling_face">%s</p><p>%s</p>') % (
+                helper_header, helper_message,
+            ),
+        return action
 
     def update_opt_out(self, email, list_ids, value):
         if len(list_ids) > 0:
diff --git a/addons/mass_mailing_crm/models/mailing_mailing.py b/addons/mass_mailing_crm/models/mailing_mailing.py
index b804327242a..a2796d529f4 100644
--- a/addons/mass_mailing_crm/models/mailing_mailing.py
+++ b/addons/mass_mailing_crm/models/mailing_mailing.py
@@ -1,6 +1,7 @@
 # -*- coding: utf-8 -*-
 # Part of Odoo. See LICENSE file for full copyright and licensing details.
 
+from markupsafe import Markup
 from odoo import fields, models, _, tools
 
 
@@ -9,27 +10,40 @@ class MassMailing(models.Model):
     _inherit = 'mailing.mailing'
 
     use_leads = fields.Boolean('Use Leads', compute='_compute_use_leads')
-    crm_lead_count = fields.Integer('Leads/Opportunities Count', groups='sales_team.group_sale_salesman', compute='_compute_crm_lead_count')
+    crm_lead_count = fields.Integer('Leads/Opportunities Count', compute='_compute_crm_lead_count')
 
     def _compute_use_leads(self):
         self.use_leads = self.env.user.has_group('crm.group_use_lead')
 
     def _compute_crm_lead_count(self):
-        lead_data = self.env['crm.lead'].with_context(active_test=False).read_group(
+        lead_data = self.env['crm.lead'].with_context(active_test=False).sudo().read_group(
             [('source_id', 'in', self.source_id.ids)],
-            ['source_id'], ['source_id']
+            ['source_id'], ['source_id'],
         )
         mapped_data = {datum['source_id'][0]: datum['source_id_count'] for datum in lead_data}
         for mass_mailing in self:
             mass_mailing.crm_lead_count = mapped_data.get(mass_mailing.source_id.id, 0)
 
     def action_redirect_to_leads_and_opportunities(self):
-        view = 'crm.crm_lead_all_leads' if self.use_leads else 'crm.crm_lead_opportunities'
-        action = self.env.ref(view).sudo().read()[0]
-        action['view_mode'] = 'tree,kanban,graph,pivot,form,calendar'
-        action['domain'] = [('source_id', 'in', self.source_id.ids)]
-        action['context'] = {'active_test': False, 'create': False}
-        return action
+        text = _("Leads") if self.use_leads else _("Opportunities")
+        helper_header = _("No %s yet!", text)
+        helper_message = _("Note that Odoo cannot track replies if they are sent towards email addresses to this database.")
+        return {
+            'context': {
+                'active_test': False,
+                'create': False,
+                'search_default_group_by_create_date_day': True,
+                'crm_lead_view_hide_month': True,
+            },
+            'domain': [('source_id', 'in', self.source_id.ids)],
+            'help': Markup('<p class="o_view_nocontent_smiling_face">%s</p><p>%s</p>') % (
+                helper_header, helper_message,
+            ),
+            'name': _("Leads Analysis"),
+            'res_model': 'crm.lead',
+            'type': 'ir.actions.act_window',
+            'view_mode': 'graph,pivot,tree,form',
+        }
 
     def _prepare_statistics_email_values(self):
         self.ensure_one()
diff --git a/addons/mass_mailing_crm/views/mailing_mailing_views.xml b/addons/mass_mailing_crm/views/mailing_mailing_views.xml
index dc75114a7cb..c57c6837559 100644
--- a/addons/mass_mailing_crm/views/mailing_mailing_views.xml
+++ b/addons/mass_mailing_crm/views/mailing_mailing_views.xml
@@ -10,7 +10,6 @@
                     type="object"
                     icon="fa-star"
                     class="oe_stat_button"
-                    groups="sales_team.group_sale_salesman"
                     attrs="{'invisible': [('state', '=', 'draft')]}">
                     <div class="o_field_widget o_stat_info">
                         <field name="use_leads" invisible="1"/>
@@ -22,4 +21,4 @@
     		</xpath>
         </field>
     </record>
-</odoo>
\ No newline at end of file
+</odoo>
diff --git a/addons/mass_mailing_sale/models/mailing_mailing.py b/addons/mass_mailing_sale/models/mailing_mailing.py
index ad4f2f1fc8d..40e6091a98a 100644
--- a/addons/mass_mailing_sale/models/mailing_mailing.py
+++ b/addons/mass_mailing_sale/models/mailing_mailing.py
@@ -1,7 +1,7 @@
 # -*- coding: utf-8 -*-
 # Part of Odoo. See LICENSE file for full copyright and licensing details.
 
-
+from markupsafe import Markup
 from odoo import api, fields, models, _, tools
 from odoo.osv import expression
 
@@ -10,64 +10,77 @@ class MassMailing(models.Model):
     _name = 'mailing.mailing'
     _inherit = 'mailing.mailing'
 
-    sale_quotation_count = fields.Integer('Quotation Count', groups='sales_team.group_sale_salesman', compute='_compute_sale_quotation_count')
-    sale_invoiced_amount = fields.Integer('Invoiced Amount', groups='sales_team.group_sale_salesman', compute='_compute_sale_invoiced_amount')
+    sale_quotation_count = fields.Integer('Quotation Count', compute='_compute_sale_quotation_count')
+    sale_invoiced_amount = fields.Integer('Invoiced Amount', compute='_compute_sale_invoiced_amount')
 
     @api.depends('mailing_domain')
     def _compute_sale_quotation_count(self):
-        has_so_access = self.env['sale.order'].check_access_rights('read', raise_exception=False)
-        if not has_so_access:
-            self.sale_quotation_count = 0
-            return
+        quotation_data = self.env['sale.order'].sudo().read_group(
+            [('source_id', 'in', self.source_id.ids)],
+            ['source_id'], ['source_id'],
+        )
+        mapped_data = {datum['source_id'][0]: datum['source_id_count'] for datum in quotation_data}
         for mass_mailing in self:
-            mass_mailing.sale_quotation_count = self.env['sale.order'].search_count(mass_mailing._get_sale_utm_domain())
+            mass_mailing.sale_quotation_count = mapped_data.get(mass_mailing.source_id.id, 0)
 
     @api.depends('mailing_domain')
     def _compute_sale_invoiced_amount(self):
-        if not self.user_has_groups('sales_team.group_sale_salesman') or not self.user_has_groups('account.group_account_invoice'):
-            self.sale_invoiced_amount = 0
-            return
+        domain = expression.AND([
+            [('source_id', 'in', self.source_id.ids)],
+            [('state', 'not in', ['draft', 'cancel'])]
+        ])
+        moves_data = self.env['account.move'].sudo().read_group(
+            domain, ['source_id', 'amount_untaxed_signed'], ['source_id'],
+        )
+        mapped_data = {datum['source_id'][0]: datum['amount_untaxed_signed'] for datum in moves_data}
         for mass_mailing in self:
-            domain = expression.AND([
-                mass_mailing._get_sale_utm_domain(),
-                [('state', 'not in', ['draft', 'cancel'])]
-            ])
-            moves = self.env['account.move'].search_read(domain, ['amount_untaxed_signed'])
-            mass_mailing.sale_invoiced_amount = sum(i['amount_untaxed_signed'] for i in moves)
+            mass_mailing.sale_invoiced_amount = mapped_data.get(mass_mailing.source_id.id, 0)
 
     def action_redirect_to_quotations(self):
-        action = self.env["ir.actions.actions"]._for_xml_id("sale.action_quotations_with_onboarding")
-        action['domain'] = self._get_sale_utm_domain()
-        action['context'] = {'create': False}
-        return action
+        helper_header = _("No Quotations yet!")
+        helper_message = _("Quotations will appear here once your customers add "
+                           "products to their Carts or when your sales reps assign this mailing.")
+        return {
+            'context': {
+                'create': False,
+                'search_default_group_by_date_day': True,
+                'sale_report_view_hide_date': True,
+            },
+            'domain': [('source_id', '=', self.source_id.id)],
+            'help': Markup('<p class="o_view_nocontent_smiling_face">%s</p><p>%s</p>') % (
+                helper_header, helper_message,
+            ),
+            'name': _("Sales Analysis"),
+            'res_model': 'sale.report',
+            'type': 'ir.actions.act_window',
+            'view_mode': 'graph,pivot,tree,form',
+        }
 
     def action_redirect_to_invoiced(self):
-        action = self.env["ir.actions.actions"]._for_xml_id("account.action_move_out_invoice_type")
-        moves = self.env['account.move'].search(self._get_sale_utm_domain())
-        action['context'] = {
-            'create': False,
-            'edit': False,
-            'view_no_maturity': True
+        domain = expression.AND([
+            [('source_id', '=', self.source_id.id)],
+            [('state', 'not in', ['draft', 'cancel'])]
+        ])
+        moves = self.env['account.move'].search(domain)
+        helper_header = _("No Revenues yet!")
+        helper_message = _("Revenues will appear here once orders are turned into invoices.")
+        return {
+            'context': {
+                'create': False,
+                'edit': False,
+                'view_no_maturity': True,
+                'search_default_group_by_invoice_date_week': True,
+                'invoice_report_view_hide_invoice_date': True,
+            },
+            'domain': [('move_id', 'in', moves.ids)],
+            'help': Markup('<p class="o_view_nocontent_smiling_face">%s</p><p>%s</p>') % (
+                helper_header, helper_message,
+            ),
+            'name': _("Invoices Analysis"),
+            'res_model': 'account.invoice.report',
+            'type': 'ir.actions.act_window',
+            'view_mode': 'graph,pivot,tree,form',
         }
-        action['domain'] = [
-            ('id', 'in', moves.ids),
-            ('move_type', 'in', ('out_invoice', 'out_refund', 'in_invoice', 'in_refund', 'out_receipt', 'in_receipt')),
-            ('state', 'not in', ['draft', 'cancel'])
-        ]
-        action['context'] = {'create': False}
-        return action
-
-    def _get_sale_utm_domain(self):
-        res = []
-        if self.campaign_id:
-            res.append(('campaign_id', '=', self.campaign_id.id))
-        if self.source_id:
-            res.append(('source_id', '=', self.source_id.id))
-        if self.medium_id:
-            res.append(('medium_id', '=', self.medium_id.id))
-        if not res:
-            res.append((0, '=', 1))
-        return res
 
     def _prepare_statistics_email_values(self):
         self.ensure_one()
diff --git a/addons/mass_mailing_sale/views/mailing_mailing_views.xml b/addons/mass_mailing_sale/views/mailing_mailing_views.xml
index 76308b22c39..219c5a24fd4 100644
--- a/addons/mass_mailing_sale/views/mailing_mailing_views.xml
+++ b/addons/mass_mailing_sale/views/mailing_mailing_views.xml
@@ -10,7 +10,6 @@
                     type="object"
                     icon="fa-pencil-square-o"
                     class="oe_stat_button"
-                    groups="sales_team.group_sale_salesman"
                     attrs="{'invisible': [('state', '=', 'draft')]}">
                     <field name="sale_quotation_count" string="Quotations" widget="statinfo"/>
                 </button>
@@ -18,11 +17,10 @@
                     type="object"
                     icon="fa-dollar"
                     class="oe_stat_button"
-                    groups="sales_team.group_sale_salesman"
                     attrs="{'invisible': [('state', '=', 'draft')]}" >
                     <field name="sale_invoiced_amount" string="Invoiced" widget="statinfo"/>
                 </button>
     		</xpath>
         </field>
     </record>
-</odoo>
\ No newline at end of file
+</odoo>
diff --git a/addons/sale/report/sale_report_views.xml b/addons/sale/report/sale_report_views.xml
index 6121877d918..33bfcdfe7b4 100644
--- a/addons/sale/report/sale_report_views.xml
+++ b/addons/sale/report/sale_report_views.xml
@@ -76,7 +76,10 @@
                     <filter name="status" string="Status" context="{'group_by':'state'}"/>
                     <filter string="Company" name="company" groups="base.group_multi_company" context="{'group_by':'company_id'}"/>
                     <separator/>
-                    <filter string="Order Date" name="date" context="{'group_by':'date'}"/>
+                    <filter string="Order Date" name="date" context="{'group_by':'date'}"
+                            invisible="context.get('sale_report_view_hide_date')"/>
+                    <filter string="Order Date" name="group_by_date_day" context="{'group_by':'date:day'}"
+                            invisible="not context.get('sale_report_view_hide_date')"/>
                 </group>
             </search>
         </field>