diff --git a/addons/stock_account/models/stock.py b/addons/stock_account/models/stock.py
index 627399b1375..a20f32a5c3f 100644
--- a/addons/stock_account/models/stock.py
+++ b/addons/stock_account/models/stock.py
@@ -389,7 +389,7 @@ class StockMove(models.Model):
 
         # check that all data is correct
         if self.company_id.currency_id.is_zero(debit_value):
-            raise UserError(_("The found valuation amount for product %s is zero. Which means there is probably a configuration error. Check the costing method and the standard price") % (self.product_id.name,))
+            raise UserError(_("The cost of %s is currently equal to 0. Change the cost or the configuration of your product to avoid an incorrect valuation.") % (self.product_id.name,))
         credit_value = debit_value
 
         if self.product_id.cost_method == 'average' and self.company_id.anglo_saxon_accounting: